Enhanced eCommerce for Google Analytics (GA4)

Increase your conversion rate and fix mistakes in your business strategy by analyzing your customers' actions using GA4.
This module was specially developed to track and analyze e-commerce data in more detail.

How it works:
You just need to install the module!
The module setup and synchronization with a Google Analytics account will take no more than 3 minutes.
Right after that, you will get a powerful assistant for the analytics of your business.
Our module will help you to be familiar with the events of “any movement” at any given time.

After installing our module:

• You can view reports in real-time or for a selected period;
• You can find out which products were removed from the basket before purchase;
• You can analyze the activity of each product or the whole group;
• You can find out where in the world most of your customers are!

4 simple steps to be better:

1. You get a module for working with Advanced Google Analytics (GA4).
2. You create and configure an account in Google Analytics.
3. You link your online store with Google Analytics (GA4).
4. You become a champion of the trade business with our helpful module.

The module provides the ability to work with both GA4 and UA resources (will be disabled by Google from July 1, 2023).

What events the module captures:

• Clicking on a product / link to a product (or products).
• View product information.
• Adding one or more items to the shopping cart.
• Removing one or more items from the shopping cart.
• Transition to checkout.
• Selling one or more products.

And track events:

- for a product - select_item, view_item, add_to_wishlist, view_item_list;
- for an order - begin_checkout, add_to_cart, view_cart, remove_to_cart, purchase, refund;
- for buy conditions - add_payment_info, add_shipping_info.

Features:

• The ability to see the report in real-time or for a selected period.
• The opportunity to see which items have been removed from the cart before purchase.
• The ability to analyze the activity of an individual product or an entire group.
• The opportunity to observe the territorial activity.