GA PRO

• Integrate your store with GA PRO

This is a must-have extension for CS-Cart to measure the number of transactions and revenue that your website generates.

• Get an overview report

All primary and customized statistics in a single place for a quick overview.

• Examine customers shopping behaviour

View all steps the customer goes through before purchase to shorten and simplify their way.

Overview

GA PRO is the extended professional analytics for online shops to track user behavior across your e-Commerce store and get advanced reports and analytics. Alongside with the default functionality of Google Analytics, you can now generate more specific reports on shopping behavior like when customers added items to cart, started the checkout process, completed a purchase, and many more.

Implementing Enhanced Ecommerce requires technical skills, especially on a production site with massive data. To prevent you from hard times coping with the code, we developed the GA PRO add-on. All you need to do is install the add-on, get a Tracking ID from Google Analytics, and enjoy all the useful features of Enhanced Ecommerce.

Key features

• understand when exactly the users are leaving your website;
• analyze product performance up to separate product options;
• study visitor behavior;
• create a customizable funnel for the checkout process;
• improve your product management;
• improve your merchandising efficiency;
• set up targeted remarketing lists;
• use unique product ID from CS-Cart or its code (SKU) as the product identifier in Google Analytics;
• Enhanced Ecommerce features are also available for vendors in Multi-Vendor version.

How does it work?

GA PRO tracks various events to make specific reports (Overview, Shopping Behavior Analysis, Checkout Behavior Analysis,  Internal Promotion, Order Coupon, Affiliate Code, etc.) The following events are processed:

• Clicks on a product or the product link/Quick view button;
• Add/remove a product to/from a shopping cart;
• Add a product to a comparison list/wishlist;
• Buying a product in one click;
• Requesting a call;
• Pageview;
• Actions with the search results (e.g., search results viewed as Product Multicolumns);
• Displaying a block (what blocks are shown to a customer after going to this or that page);
• Non-interactive events (e.g. image slider).

GA PRO

User Guide

Learn more about the add-on in our User Guide.

Useful links

To get started with implementing Enhanced Eccomerce check out these resources:

About Enhanced Ecommerce

Enhanced Ecommerce Developer Documentation

Support

This add-on is developed and published by Simtech Development. You are guaranteed a quality add-on supported by future versions. If you need help, please contact us via our Help Desk System.