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Moderation of products for the marketplace
We have created an ideal tool for you to control the content of the product card – the Moderation of Goods module. It will not allow you to publish a product card in which the required fields are not filled in: name, marketplace category, description, image, weight, dimensions, characteristics. It allows you to flexibly configure the requirements for the product card for different tariffs. With it, you can control the quality of the content in the product cards.
Control tool
Sellers prefer to take the shortest path: quickly filled out the product card with basic information and threw it on the showcase. What else do you need?
But there are two cards for the same product from different sellers. But one made a good, informative product card, fully described it, put up good photos, indicated all the important characteristics. The second one simply filled in the fields with neutral text, put the first photos that came across, indicated only a couple of characteristics. And, quite logically, the first seller will have much more sales, because his product is easier to find by filter, and it is described better, it is immediately clear from the product card what and why you are buying.
Marketplace is a full–fledged replacement for a regular store. At the same time, it gives the buyer the opportunity to choose the really best option, rather than taking what is available in the available stores. And the product card in this case replaces a full-fledged consultation from the seller. And it should answer all the questions that the buyer may have.
The quality of filling out the product card is important not only to the seller, but also to the marketplace. A bad card reduces trust in the platform, not in the seller. And search engines are not asleep, and also evaluate the quality of content.
Moderation templates
Before starting work, you need to create a moderation template in which you specify which fields of the product card will be mandatory for publication. You can create different moderation templates for different tariffs and sellers. So, for some tariffs, filling in the weight and dimensions is mandatory, whereas for sellers who sell not material goods, but electronic or provide some services, dimensions in the product are not needed at all.
Moderation of new products
After the seller creates the product in any way, he gets to moderation. The moderation page is divided into several tabs for convenience:
- Created: this includes new products, as well as products sent for publication after making changes;
- Re-moderation: this includes products that have been modified, but the seller did not send them for publication again;
- Rejected: list of rejected products;
- Approved: list of approved products;
- Deleted: A list of products that the seller has deleted.
All information about the product that needs to be checked before approval is collected in a convenient table that can be viewed with one glance. If filling in any fields does not meet the requirements, these fields are highlighted in red.
Description moderation
It is very important to carefully read the description of the goods. The seller may make mistakes when creating a product description, such as:
- Generate a description from a list of characteristics;
- Add your contact details, a link to the website, information about your promotions to the product description;
- Provide incorrect product information;
- Use content that violates laws (obscene language, pornographic materials, or calling for ethnic hatred, promoting drug use, and so on);
- Include fake information on acute social and political topics in the description;
- Insert a description in a foreign language…
The product, in the description of which at least one of these errors is made, cannot be published on the showcase categorically.
Moderation of characteristics
The characteristics must be correct and match the product. Strange, controversial characteristics are not allowed. For example, how can you evaluate the characteristics "From purple to turquoise", with the values "Yes" or "No"? And only a person can track such incorrect characteristics.
Notifications about the reason for rejection
When rejecting a product, the moderator can accompany it with a notification with information about the reason for rejection. The administrator sets up notification templates in advance for different cases: if the reason for the deviations is in the description, image, characteristics, and so on.
Template example: "The product description is not informative. Please complete the description."
We have prepared templates for almost all possible cases of product rejection. However, situations in life are different, and if you doubt something, you want to clarify something with the seller, then you can enter your question in a specially designated field.
Making changes to the product card
Ideally, the product card should be filled in once and then remain unchanged, or at least change as rarely as possible. In reality, the ideal is not achievable, and from time to time the seller must make changes: adds new photos, expands the description, introduces new characteristics.
An important point: you cannot show the buyer a product card in which the seller makes changes. Show changes that have not been checked by a moderator, too. Without prior moderation, it is permissible to change only the price and the remnants of the goods.
Therefore, the product that the seller is going to change is removed from publication. Only after that, the seller can make changes to the product card. After saving the new information, the product goes back to moderation.
You will see a new product card and will be able to compare it with the previous one. You will be able to make sure that the changes made are necessary, qualitatively supplement and expand the information, and do not change it radically.
For example, if the seller expanded the description, made it more informative and selling, this is a clear improvement of the product card, and such a change can and should be approved. But if the seller adds a new characteristic, but at the same time indicates incorrect data, for example, writes that the product is white, although the color is black in the photo, you need to decide how to act in each specific situation. .
It is also unacceptable for the seller to radically change the information about the product or replace one product with another: the buyer is unlikely to be happy if, after clicking on the product in the order, he sees some Samsung in the place of the last iPhona.
And only if the moderator approves the changes made, the product will appear on the showcase again.
Updating products with import
The balances and the price of the goods can be updated regularly by importing a file with the necessary information. For mass editing of product information, you need to uncheck the "Automatic change of product information" in the import settings. In this case, the modified products will be removed from publication and sent for verification.
If the seller needs to update only the prices of goods and their balances, then the import is started with a check mark in this item. In this case, the products are not removed from publication.
Product statuses
The module prohibits the seller from changing the statuses of goods or deleting them. To remove the product from publication, it is enough for the seller to reset the balances. Only the marketplace administrator can change the real statuses of the product: enable, disable, hide.
The module also changes the logic of working with the removal of goods. The vendor still has the opportunity to delete the product, but after that it does not disappear from the list, but is transferred to the "Deleted" tab. Products from this tab are not displayed in the showcase.These items can be easily restored if necessary. Only the marketplace administrator can permanently delete the product. You can do this manually or automatically by specifying in the module settings the frequency of deleting products from the deleted list.
Compatible with CS-Cart modules
- Advanced import;
- CommerceML.
Compatible with Maurisweb modules
- Import with moderation;
- Importing categories;
- Logistics;
- Product card for the seller;
- Creation of characteristics by the seller;
- Category relationship;
- Combining the values of characteristics.
In combination with the Logistics module, it prohibits the removal of goods that participated in sales.Firstly, the buyer should always be able to open the product card and check its description. Secondly, in this case, search engines will continue to bring buyers to the marketplace site, even if this particular product is not available.
CONTACTS
Up-to-date information about changes in the module's functionality, as well as compatibility with other modules, is published in our Telegram channel and in the VKONTAKTE
Telegram t.me/maurisweb
VKONTAKTEvk.com/maurisweb
You can submit a request to the support service, ask questions to the managers about the work or completion of the module via messengers, the groupVKONTAKTE and mail.
- WhatsApp +7-923-364-90-07
- Telegram t.me/mauriswebru
- Telegram +7-923-364-90-07
- WhatsApp +7-923-364-90-07
- Telegram t.me/mauriswebru
- Telegram +7-923-364-90-07
- VKONTAKTEvk.com/maurisweb
- E-mail: info@maurisweb.ru
Detailed step-by-step instructions for the module can be found in the "Instructions" section
- Store Builder
- Store Builder Ultimate
- Multi-Vendor
- Multi-Vendor Plus
- Multi-Vendor Ultimate
- 4.18.4
- 4.18.3
- 4.18.2.SP1
- 4.18.2
- 4.18.1.SP1
- 4.18.1
- 4.17.2.SP3
- 4.17.2.SP2
- 4.17.2.SP1
- 4.17.2
- 4.17.1
- English
- Русский
Experts in creating marketplaces, eCommerce and turnkey B2B projects
- We launch and automate turnkey marketplaces based on FBO, FBO+, FBS, DBS, SAAS, FGD, FDS, etc.
- We are implementing document management for the marketplace.
- We provide technical, legal support and training for administrators and managers.
In a nutshell about our team
Our experts have extensive experience in implementing various business models of marketplaces and online stores.
B2B business model
Business-to-business- Building business processes.
- Work with large, medium and small enterprises.
- Logistics, reserve of goods, shipment of orders.
- Document management and reporting to the tax service.
B2C business model
Business-to-consumer- Building logistics from the supplier through the warehouses of the marketplace or the vendor's DBS.
- Tracking the quality of goods, payment control, and delivery.
- Payments to sellers and document management.
C2C business model
Consumer-to-consumer- Control of content filling by sellers and communication with buyers.
- Secure transaction and transparent delivery.
- Work with reviews about the quality of goods or services.
Integration with
fulfillment operators- Connecting external fulfillment operators to the FBS, FBO+, or FBO models of absolutely any modification.
- Reduction of storage and logistics costs, automation of work with fulfillment operators.
- Assembling goods for orders under a marketplace or seller's agreement.
Multiple operating models
DBS, DBSp, FBS, FBO+, FBO- Cost optimization and implementation of DBS, DBSp, FBS, FBSp, FBO+, FBO models of any modification for medium-sized goods, valuable goods, KG depending on the logistics chains of cargo movement.
- Increasing the territories of presence and strengthening the competitive advantage by optimizing logistics costs.
Document management preparation and development
- Workflow for marketplaces based on DBS, DBSp, FBS, FBSp, FBO+, FBO, etc.
- Development and integration with 1C: UT, ERP , UNF, Accounting, banks, OFD, EDI, delivery services, Honest sign, reports to the tax service on suppliers and sellers.
- We have developed our own workflow configuration for 1C marketplaces.:Marketplace management".
Regulations, management, control of seller's actions
- Monitoring the dialogue between the seller and the buyer before and after the sale.
- Checking the correctness of filling out the product card.
- Order processing control;
- Assembly management and order delivery control to the shipping company.
- Tracking logistics before delivery to the recipient.
- Handling returns in warehouses;
- And much, much, much more.
Category tree and product quality control
- Developing a convenient and logical category tree.
- Creating a cloud of characteristics and variants of characteristics.
- Monitoring the downloading of content and files by sellers.
- Updating databases;
- Work according to SEO requirements.
- Monitoring the requirements of global search engines.
Automatic customer service (marketing)
- Automated E-mail marketing, social media and messengers.
- Automatic handling of abandoned baskets;
- Auto-notification of customers about new promotions and discounts.
- Developing a customer loyalty program.
- Convenient direct communication channels with the seller's employees with control of their actions.
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